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THE PLAYERS Championship - Round Three

PGA TOUR and Getty Images Extend Relationship

March 23, 2015 • Company News

Getty Images continues as TOUR’s exclusive commercial photo provider through 2021

The PGA TOUR and Getty Images Inc., the world’s leader in visual communications, have announced a seven-year extension of their marketing agreement that maintains Getty Images as the “Official Photographic Services Provider of the PGA TOUR, Champions Tour and Web.com Tour.”

As such, Getty Images will continue as the exclusive commercial photo supplier and provide the TOUR, its players, various business partners and global media access to its vast collection of golf imagery. The new agreement is through 2021.

“We are extremely pleased to extend our relationship with Getty Images and continue to benefit from its tremendous photographic resources,” said Ty Votaw, the PGA TOUR’s Chief Marketing Officer. “Getty’s photographers have consistently met the challenge of capturing the great moments on TOUR and the personality of our players. With the ever-increasing accessibility to the TOUR through new platforms, it is imperative that we effectively and efficiently capture our players and the excitement of the competition in the best possible light.”

Getty Images’ team of award-winning photographers will continue to capture all of the sport’s defining moments throughout the PGA TOUR season, as well as at select Champions Tour and Web.com Tour events. Additionally, Getty Images continues to curate one of the most significant image collections through its extensive coverage of related events including the European Tour, the LPGA Tour, the PGA Championship, the Ryder Cup, The Presidents Cup and the Masters. To date, Getty Images’ vast image library offers more than 1.4 million images featuring some of the sport’s most iconic moments played by its greatest players across legendary courses.

“Getty Images is proud to continue our partnership with the PGA TOUR, which enables us to provide an unparalleled product and service to our customers around the world,” said Brandon Lopez, Director Sport Leagues & Business Development for Getty Images. “With an elite roster of specialist and award-winning sport photographers, Getty Images remains committed to photographing the game of golf and meeting the ever increasing demand for compelling imagery of the sport from our customers around the world.”

Getty Images’ expertise in sports photography is widely recognized. In addition to being the accredited photography services provider to over 60 international sports’ governing bodies, including the International Olympic Committee (IOC), Getty Images’ award-winning photographers capture events in 130 sports across the globe each year. Getty Images is a trusted image provider with the most accessible, reliable way to search, license, download and manage the broadest selection of relevant imagery for visual communicators around the world.

Getty Images’ complete PGA TOUR collection can be viewed online at www.gettyimages.com

 

About Getty Images

Getty Images is the world’s leader in visual communication, with over 170 million assets available through its premium content site www.gettyimages.com and its leading stock content site www.istock.com. With its advanced search and image recognition technology, Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover, purchase and manage images and other digital content. Its award-winning photographers and content creators help customers produce inspiring work which appears every day in the world’s most influential newspapers, magazines, advertising campaigns, films, television programs, books and online media. Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique role of digital media in communications and business, and enabling creative ideas to come to life.  For company news and announcements, visit press.gettyimages.com, and for the stories, innovation and inspiration behind our content, visit Stories & Trends http://stories.gettyimages.com. Find us on Facebook at www.facebook.com/gettyimages , Twitter at https://twitter.com/GettyImages, or download Stream, our free consumer app, to view and share the world’s best imagery.

 

About PGA TOUR

The PGA TOUR is the world’s premier membership organization for touring professional golfers, co-sanctioning more than 130 tournaments on the PGA TOUR, Champions Tour, Web.com Tour, PGA TOUR Latinoamérica, PGA TOUR Canada and PGA TOUR China.

The PGA TOUR’s mission is to entertain and inspire its fans, deliver substantial value to its partners, create outlets for volunteers to give back, generate significant charitable and economic impact in the communities in which it plays, and provide financial opportunities for TOUR players.

Worldwide, PGA TOUR tournaments are broadcast to more than 1 billion households in 225 countries and territories in 32 languages. Virtually all tournaments are organized as non-profit organizations in order to maximize charitable giving. In 2014, tournaments across all Tours generated a record $140.5 million for local and national charitable organizations, after surpassing $2 billion in all-time charitable contributions early in the year.

 

The PGA TOUR’s web site is PGATOUR.COM, the No. 1 site in golf, and the organization is headquartered in Ponte Vedra Beach, FL.

 

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