EyeEm photography to be available for licensing with Getty Images
BERLIN/SEATTLE – March 6, 2014. EyeEm, the world´s premier community and marketplace for the photographer inside all of us, is partnering with Getty Images, the world’s leading creator and distributor of visual content and other digital media, to make EyeEm images available for licensing across Getty Images platforms, including on iStock by Getty Images and a bespoke collection at gettyimages.com.
The EyeEm collection will be populated over time with images captured by the app‘s international photography community, ready for royalty-free and rights-managed licensing by Getty Images. Professional image buyers will benefit from a different perspective on a vast range of topics as well as special access to people, places and events that have not been available before. For the first time, Getty Images‘ clients will have access to the inspired and authentic images captured by the EyeEm mobile photography community worldwide.
“What sets EyeEm imagery apart is that our community is inspired by and captures an often unexpected look at the world around us“, says EyeEm CEO Florian Meissner. “It´s heart rather than art-directed – authentic, fresh and often hyper local. We call it real photography. And now because of our partnership with Getty Images and their extensive distribution network, members of our community will have a great opportunity to earn revenue from their creative work.”
“With a library of 150 million images and customers in more than 100 countries, Getty Images and iStock by Getty Images is the first place creative and media professionals look to find premium content,” said Craig Peters, SVP Content, Getty Images. “We are seeing increased demand for fresh, original content that reflects the world as consumers see it, so we are pleased to be partnering with EyeEm to open up this collection to our customers and to provide this talented community of photographers with a new revenue stream.”
EyeEm is a free, mobile application for photographers who want to capture, enhance, share and discover images in a highly creative and inspired community. On iOS and Android, EyeEm is available in 20 languages and has been downloaded more than 10 million times.
EyeEm is the world´s premier community and marketplace for the photographer inside all of us. At EyeEm a new generation of photographers evolves and clients purchase real, authentic imagery. Photographers decide which of their images are put up for sale, they retain the copyright to their works and get a fair share of the revenue. The company was founded in Berlin in 2011 by photo-enthusiasts Florian Meissner, Lorenz Aschoff, Ramzi Rizk and Gen Sadakane with a strong belief in the quality and community of mobile photography. The free EyeEm application for iOS and Android is available in 20 languages and has been downloaded more than 10 million times. Visit EyeEm at www.eyeem.com
About Getty Images
Getty Images is among the world’s leading creators and distributors of award-winning still imagery, video, music and multimedia products, as well as other forms of premium digital content, available through its trusted brands, including iStock by Getty Images and Thinkstock®. With its advanced search and image recognition technology, Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover, purchase and manage images and other digital content. Its best-in-class photographers and imagery help customers produce inspiring work which appears every day in the world’s most influential newspapers, magazines, advertising campaigns, films, television programs, books and online media. Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique role of digital media in communications and business, and enabling creative ideas to come to life. For the stories behind our content and our technology, visit Getty Images InFocus at http://infocus.gettyimages.com. Find us on Facebook at www.facebook.com/gettyimages and Twitter at www.twitter.com/gettyimages.com
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